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Jameson encourages people to take St Patrick's Day Time Off

Jameson is pledging to help 1,000 people in the US take some well-deserved time off to celebrate St Patrick's Day (17 March).

The Irish whiskey brand is encouraging people to take some SPTO (St Patrick's Time Off) and is offering $50 each to 1,000 lucky people to help them celebrate the Irish holiday.

Jameson will use the month leading up to St Patrick's Day to promote SPTO. It is also providing a number of ways for people to celebrate the holiday safely, including a virtual global concert featuring musician Jessie Reyez, a 'Hometainment' kit to create an at-home bar experience, and a number of cocktail recipes.

To help get the word out, actors/comedians Retta Sirleaf (Parks & Recreation, Good Girls) and Joe Lo Truglio (Brooklyn Nine Nine) have lent their talents for a public service announcement-style advert, encouraging fans to take up the SPTO pledge.

Fans around the world can tune in on St Patrick’s Day to watch the "Jameson Connects Jessie Reyez with Friends" global livestream concert, which will also feature up-and-coming Irish acts such as Kojaque and Denise Chaila.

Those inspired by Retta and Joe's message can pledge to take a #JamesonSPTO online where they'll receive a special Drizly code and enter to be among the 1,000 people to win $50 for their St Patrick's Day celebrations. Each winner will also see $50 donated in their name to the Restaurant Workers' Community Foundation, on top of the $150,000 Jameson is donating to the organisation.

18 February 2021 - Bethany Whymark